Fanny Dunagan is the CEO and Content Strategist of PathLynks, a content & video marketing consultancy serving the technology industry. Her firm specializes in LinkedIn content strategies and plans, as well as livestreams, video marketing & production. She trains leadership teams on personal and business branding, to build authority and thought leadership around their products, services and values. Before starting her own company, Fanny had a corporate career in change management, communications and training for technology projects in the Aerospace & Defense industry. As a senior consultant at Arthur Andersen Business Consulting and HCL Technologies, she served Fortune 500 clients such as Singapore Airlines and Raytheon Technologies (formerly Goodrich Corp). She paused her corporate career to be a stay-at- home mom to their two children and subsequently became an entrepreneur helping small, medium and enterprise-level companies with branding and content marketing. She’s spoken about branding, videos and livestreaming at a variety of marketing and technology associations, as well as at the headquarters of Toyota and Whole Foods. She's also been a keynote speaker at State of Search Conference and Video Marketing World Conference. She is the host of The CG Hour and the Creator Tips, Tools & Tales Live shows, as well as the Tech Legacies video podcast.
Going from Meek to Maverick
A journey from meek to maverick . . .Many people think marketing is only for the extroverts or the brazen. I was quite shy and meek in school. It wasn't until I became a consultant in my late 20s that I learned to speak up. And it wasn't until my early 40s that I learned the power of my voice and personal brand. This year, I turned 50 and the American Marketing Association Dallas-Fort Worth named me a winner of their 2024 Marketing Maverick Award. It was exciting and rewarding. So if this meek kid (that couldn't even speak English, having immigrated to Canada from China) can eventually win a maverick marketing award for helping technology professionals build their brands, then anything is possible for YOU in building your brand and thought leadership. So I want to pose a challenge to you this week to share your origin story on LinkedIn. Click here to read how I shared mine. Check out the tip below. Content tip:Share your origin story The only thing that we truly own are our stories. Telling your origin story is one of the most powerful things you can do in building your personal brand. It not only humanizes you but also gives your audience a glimpse into who you are. Just like the story above, think about where you came from and where you are now.
You have something to say. And what you say matters. You can watch a short video on how to tell your origin story at this link. Podcast Feature:Future of Healthcare: AI, Robotics & Technology This week, we are featuring Nayan Patel from the Tech Legacies podcast. Nayan is the CIO at Upson Regional Medical Center and former CIO at multiple healthcare organizations including Baylor Health Care System, The Heart Hospital Baylor Plano, as well as Board Member, Hospital IT Advisory at Medtronic. Nayan shares his career advice, emphasizing the importance of having mentors and allocating time for personal growth. Here are some highlights from our chat:
Speaking of personal growth, you may also like this episode from Season 1 where Kelly Flowers, Founder of Women Leading Technology shares about how she learned to handle objections and overcome self-doubt. A little inspiration:Lessons from sports documentaries Athletics were never my thing. But the rigor and discipline of athletes has always fascinated me. This year, I've been studying sports documentaries and researching what athletes can teach us in the business world. Here's a few things I've learned:
My recommendations for sports documentaries on Netflix are The Last Dance, Quarterback, Receiver, Simone Biles Rising and Formula 1 - Drive to Survive. Pick one and binge watch it for high adrenaline inspiration and motivation! Upcoming EventsSeptember is full of technology galas! So get out those suits and dresses. Here's 3 worth checking out: Alliance of Technology & Women's Executive Leadership Forum with keynote speaker, Janet Robertson, Global CIO of RS Group and former CIO of Raytheon. One of our Tech Legacies podcast guests too! Register here. Tech Titans's Awards Gala to celebrate the "Legacy of Leadership" Tech Titans has had for the last 30 years. Register here. High-Tech High Heels - North Texas is celebrating their 10th Annual Friendraiser. Register here. Thank you to our Tech Legacies sponsor, CG Infinity!Huge thank you to CG Infinity for sponsoring our podcast so we are able to feature these tech leaders with their perspectives and insights. Follow their company page to learn about their tech consulting services and #peoplefirst culture. Now we want to hear from you, ReaderWhat is your origin story? Fanny 🌟 Ready to invest in executive coaching and build your LinkedIn thought leadership? Click here. |
Fanny Dunagan
Fanny Dunagan is the CEO and Content Strategist of PathLynks, a content & video marketing consultancy serving the technology industry. Her firm specializes in LinkedIn content strategies and plans, as well as livestreams, video marketing & production. She trains leadership teams on personal and business branding, to build authority and thought leadership around their products, services and values. Before starting her own company, Fanny had a corporate career in change management, communications and training for technology projects in the Aerospace & Defense industry. As a senior consultant at Arthur Andersen Business Consulting and HCL Technologies, she served Fortune 500 clients such as Singapore Airlines and Raytheon Technologies (formerly Goodrich Corp). She paused her corporate career to be a stay-at- home mom to their two children and subsequently became an entrepreneur helping small, medium and enterprise-level companies with branding and content marketing. She’s spoken about branding, videos and livestreaming at a variety of marketing and technology associations, as well as at the headquarters of Toyota and Whole Foods. She's also been a keynote speaker at State of Search Conference and Video Marketing World Conference. She is the host of The CG Hour and the Creator Tips, Tools & Tales Live shows, as well as the Tech Legacies video podcast.
The most important brand in the world… you. Can you guess how many brand messages you see each day? Here’s a hint - it’s a LOT. Researchers estimate that each of us is exposed to 6,000 - 10,000 ads daily. Between social media, search and display ads, emails, and even good old-fashioned billboards and bus stop benches, brands are everywhere. The same holds true for you. While personal branding seems like something we’ve been saying forever, the term itself only goes back to 1997, when Tom...
What do you want your legacy to be? Welcome to 2025! As we begin this fresh, shiny new year, it’s a perfect time to revisit our legacies. There’s a belief that one way to live your life to its fullest is to write your own obituary. Envisioning what your final legacy will be allows you to build that roadmap now. So, what do I want my legacy to be? Simply put, I want people to say that I made them feel seen and heard. I grew up thinking it was better to stay quiet and not bring attention to...
Legacy over currency: a reflection at the end of 2024 As we close out 2024, I want to take a moment to express my heartfelt appreciation for all of you. Launching the Tech Legacies newsletter has been a dream of mine for quite some time. Being in your inbox is a privilege and I always want to provide you the most value possible for your time and attention. I’m especially grateful for the thoughtful feedback many of you have shared. Your suggestions and feedback make Tech Legacies more...